There’s nothing quite like savouring a chilled beer with mates while soaking up all the drama of a World Cup fixture. A pint has the power to unite people instantly, transforming a room of strangers into supporters rallying behind the same cause.
Pubs and fan zones burst into life during the tournament, with the clink of glasses blending with the roar of spectators. However, they can become extremely packed, and a visit to the local can swiftly turn into a lively – and frequently expensive – affair that doesn’t suit everyone.
Millions of Brits would prefer to follow the tournament from the comfort of their own living rooms, with food, beverages and friendly company close at hand. Fortunately, supermarket stalwart Sainsbury’s has some cracking beer bundle offers that can be collected online or in store.
The Nectar loyalty programme not only lets shoppers save on thousands of items, it also allows shoppers to earn points on everyday purchases. Right now their are big deals on crowd-pleasing snacks, crisps, sharing platters, party food, pizzas, drinks, dips and sides as well as multi-buy beer deals perfect for the football.
Perfect for enjoying in the scorching hot weather, Cruzcampo Sevilla Lager Beer has a light, fruity hop aroma and a crisp, slightly sweet malty flavour that pairs brilliantly with spicy dishes. A pack of 12 x 330ml bottles is currently priced at £13.35 at Sainsbury’s, but Nectar Card holders can get two packs for £20, bringing the cost down to just 83p per bottle, reports the Mirror.
The 2 for £20 deal is also available on a box of 20 330ml Budweiser bottles — the official beer of the FIFA World Cup 2026. An enduring classic, each bottle is brewed from the finest barley malt, rice and hops to deliver a crisp, clean taste with a smooth, refreshing finish.
Usually retailing at £18 per box, Nectar card holders with a thirst to quench can pick up 40 bottles for just 50p a-piece. A firm favourite among shoppers, fans who have taken advantage of the Bud multi-buy deal at Sainsbury’s have been generous with their praise online. One reviewer remarked: “I bought this one week ago – more affordable than I have seen than other stores.”
Another commented: “I buy this product every time I order online. It’s always in date and has an excellent fresh taste!” A third kept it simple, stating: “Great beer to enjoy on match days.”
One customer was rather less enthusiastic, however, noting: “I think this beer is weaker than it used to be.”
While drinking responsibly remains paramount, for larger gatherings Sainsbury’s has also included the bigger 440ml Budweiser cans in the promotion, with two boxes of 15 cans available at £17.50 each or two for £23.
Cider enthusiasts are also catered for, with the Strongbow Dark Fruit Ciders 10-can multipack included in the deal. Delivering 20 cans of the fruity, refreshing beverage crafted from British cider apples, the multi-buy offer brings the price down to just £1 per can.
Beer enthusiasts can also raise a glass in front of the match, with both Doom Bar Amber Ale and Camden Pale Ale included in the promotion. For those who prefer a chilled glass of wine, shoppers can save 25% off six bottles, alongside a selection of soft drinks for younger fans and designated drivers.
As football fever sweeps the nation, Tesco is marking the occasion with its very own Summer of Sport promotion, featuring discounts on merchandise, drinks, snacks and summer entertaining essentials. Meanwhile, Marks & Spencer has a wide range of England T-shirts, caps, tops and more to help supporters show their colours wherever they may be heading.
The Sainsbury’s deals mentioned here are exclusively available to Nectar Card holders. The loyalty scheme is free to join, and shoppers can register online.
Customers should note that exclusions apply, with selected products only, and that prices, offers and availability are subject to change.